Priya
Something is happening among India's 18-25 year olds that isn't showing up in most trend reports.
They're going outside.
Not because they have to. Not for content. Not to post. Just to be there, in the moment, with other actual humans doing something real.
This is a bigger deal than it sounds.
The Paradox of the Most Connected Generation
Gen Z grew up with the internet. They don't remember a world before smartphones, before Instagram, before the constant availability of any information, entertainment, or connection they could ever want.
And yet — or perhaps because of this — they report the highest rates of loneliness of any generation in recorded history. Multiple studies from India and globally point to the same finding: being digitally connected and feeling socially fulfilled are not the same thing, and for many young Indians, the gap between the two is growing.
The average Indian Gen Z spends over 6 hours per day on their phone. A significant portion of that is social media. And yet, surveys consistently show that this cohort feels more isolated, more anxious about their social standing, and less satisfied with their friendships than older generations did at the same age.
The math doesn't add up. Unless the problem isn't the quantity of connection but the quality.
What's Shifting: The Rise of the IRL Premium
Something that researchers are calling the "IRL premium" is emerging among India's urban youth. Experiences that happen in real life — especially social experiences — are being valued *more* precisely because they are scarcer, more effortful, and less reproducible than digital ones.
A rooftop dinner with six friends has an IRL premium. A cycling trip to Nandi Hills has an IRL premium. Even a board game night in someone's apartment — something mundane by most measures — has an IRL premium because it requires presence, coordination, and commitment that a group call simply doesn't.
This isn't anti-technology sentiment. Gen Z is not logging off. They're using technology more intentionally: as a *means* to real experiences rather than as a *substitute* for them.
The Events That Define This Shift
Look at the kinds of experiences that are gaining traction among young Indians in 2025:
Hackathons and build events. Not just in IITs and IIMs — in co-working spaces, college basements, and community centers across the country. The draw isn't just career building; it's the electricity of being in a room full of people working toward something together.
Niche community meetups. Running clubs. Philosophy discussion circles. Indie film screenings. Language exchange groups. These hyper-specific communities are growing fast because they offer something Instagram communities fundamentally cannot: actual belonging.
Dine-out culture. The experience of discovering a restaurant together, sharing food, and talking for three hours without an agenda is being rediscovered. Not every dinner needs to be content.
Outdoor adventures. Weekend treks, cycling groups, and camping trips are booked out months in advance across metro India. The demand for shared physical experience far outpaces the available supply.
What Young India Needs From Tech
This generation doesn't want technology to be their social life. They want technology to enhance their social life — to reduce the friction between "I want to do something" and "I'm actually doing it."
They need tools that help them discover what's happening nearby. That show them which of their actual friends are interested. That make saying yes as easy as tapping a button.
Because they've had enough of watching other people's weekends through a 9:16 screen. They want their own.
And they're ready to step out.


